Present your advertisements to the class.
1. Describe your ad
2. Describe your target audience
3. Describe the magazine where you would purchase advertising space.
We will wrap up this unit on Advertising today and move into writing stories.
Wednesday, February 24, 2010
Tuesday, February 23, 2010
2-23-10 Advertising Work Day
Today is the last day to work on your advertisements in Photoshop. When you are finished, you will save it as a .jpg and post it on your blog.
File/Save As/.jpg choose medium (5) for quality
Create a new post and click the Add Image button.
For format, choose none and click on the Image size medium button.
Tomorrow you will present your ad to the rest of the class by doing the following:
1. Describe your ad and your product.
2. Tell us who your target market would be.
3. Tell us what magazine(s) you would use for your advertisement.
File/Save As/.jpg choose medium (5) for quality
Create a new post and click the Add Image button.
For format, choose none and click on the Image size medium button.
Tomorrow you will present your ad to the rest of the class by doing the following:
1. Describe your ad and your product.
2. Tell us who your target market would be.
3. Tell us what magazine(s) you would use for your advertisement.
Monday, February 22, 2010
2-22-10 Advertisement Work Day
For reading time today, read www.nytimes.com
Today is a day to work on your advertisements in Photoshop.
Look over the previous day's postings to see the assignment and photoshop tutorials.
Today is a day to work on your advertisements in Photoshop.
Look over the previous day's postings to see the assignment and photoshop tutorials.
Thursday, February 18, 2010
2-18-10 Photshop Ads
We will take a quiz today on news, advertising and law/ethics.
You will then have the rest of the hour to work on your Photoshop ads.
Make a new project that is 8"x11" and 100dpi. You can look at the previous journalism classes for examples if you'd like.
You will then have the rest of the hour to work on your Photoshop ads.
Make a new project that is 8"x11" and 100dpi. You can look at the previous journalism classes for examples if you'd like.
Wednesday, February 17, 2010
2-17-10 Law and Ethics
For reading time today: http://www.nationalenquirer.com/
Facebook Free Speech Article
We will continue our notes from yesterday.
You should expect a quiz on news, advertising and law/ethics on Thursday or Friday.
Facebook Free Speech Article
We will continue our notes from yesterday.
You should expect a quiz on news, advertising and law/ethics on Thursday or Friday.
Tuesday, February 9, 2010
2-9-10 Advertising
We will continue watching and critiquing old Super Bowl commercials today.
We will then watch 2010 commercials from the Google website.
We will then watch 2010 commercials from the Google website.
Monday, February 8, 2010
2-8-09 Advertising
We will watch Super Bowl commercials today in class.
http://www.superbowl-commercials.org/
What is the company?
Who is the target audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)?
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
Was the message effective? Why or why not?
http://www.superbowl-commercials.org/
What is the company?
Who is the target audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)?
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
Was the message effective? Why or why not?
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